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Extraprise Partners with the American Marketing Association in Marketing Webinar

BOSTON--(BUSINESS WIRE)--June 14, 2005 -- New Strategies for More Effective Marketing Outsourcing Show how to Boost Returns on Marketing Spend while Reducing Overhead

Extraprise(R), the business process outsourcer, systems integrator, and database marketing firm, will offer B2B marketers insights and practical tips on how to boost revenues and decrease overhead in a new webinar called, "Relieve Your Marketing Headaches: The Top 10 Reasons to Outsource More of Your Marketing Efforts." Extraprise Co-founder and Chief Marketing Officer, William Blundon will headline the event -- the first in a new series called The Extraprise Thought Leadership Marketing Forum -- on Tuesday, June 23rd, at the following times: 12:00 - 1:00 pm EST, 2:00 - 3:00 pm EST, and 3:00 - 4:00 pm EST.

All companies have a unique marketing mix depending on factors including business model, structure, industry, market position, product life cycle, and degree of government regulation. One of the major variables in any marketing budget is the allocation between internal spending and outsourcing. Marketers are big outsourcers: public relations, design, data management, analytics, and other activities frequently are sourced externally. In fact, many marketing organizations would like to outsource more functions. The webinar will address these points and offer solid advice to B2B marketing professionals looking to reduce overhead and maximize the return on their marketing investments.

There is no charge to register for this informative event. For more information and to register, simply go to www.marketingpower.com/webcast6-23.

About Extraprise
Extraprise® is a leading systems integrator and business process outsourcer specializing in customer management. The company's "Insight-to-Interaction" (or "i2i") solutions combine data management, business insight, demand generation, and customer management. Clients use Extraprise services to make their customer insights actionable throughout their marketing, sales, and service channels. Solutions are available on premise and as on demand services at the company's hosting centers. Extraprise is headquartered in Boston with offices in the U.S. and Europe. Extraprise is on the Web at www.extraprise.com.

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