BOSTON, MASS., September, 2005 – Extraprise® today announced the new version of the Data Management component of its market-leading Insight-to-Interaction (i2i) platform. Extraprise is a leading systems integrator and marketing services outsourcer focused on customer managementand is the only company in its market to guarantee the success of customer engagements in writing.

Extraprise’s i2i platform and services span Data Management, Business Insight, Demand Generation, and Customer Management. These services result in clean and organized data, highly effective campaigns, a better understanding of customers, and the distribution of insight in the form of high quality leads and critical information. Extraprise is uniquely qualified to offer these services by tightly integrating its marketing services infrastructure with its legacy systems integration expertise.

Ken Marshall, Chairman and CEO of Extraprise, said, “We’re building on the capabilities of our i2i platform based on feedback from hundreds of successful customer programs. The Data Management component is an essential part of our mission to deliver solutions that help our clients find, win and keep more valuable customers.”

Extraprise’s Data Management solution enables companies to manage and integrate customer, marketing, sales and service data. It allows development of a comprehensive data strategy that defines the most efficient way to collect and store customer data, and build data quality into standard business processes. Capabilities include:

• Data strategy, data hygiene and cleansing, augmentation, data management and operational reporting
• A complete set of services for extracting, transforming, loading, integrating and enhancing data from multiple sources to improve business insight
• Access to Extraprise’s intellectual property in the form of templates, logical data models and statistical analysis
• Extraprise’s expertise developed over hundreds of data management projects for leading companies

All i2i services are available on–premise at the client or hosted by Extraprise.

The i2i platform and services may be used in conjunction with systems that have been deployed using technology from leading CRM vendors such as Siebel Systems and Salesforce.com.

About Extraprise
Extraprise® is a leading systems integrator and business process outsourcer specializing in customer management. The company's "Insight-to-Interaction" (or "i2i") solutions combine data management, business insight, demand generation, and customer management. Clients use Extraprise services to make their customer insights actionable throughout their marketing, sales, and service channels. Solutions are available on premise and as on demand services at the company's hosting centers. Extraprise is headquartered in Boston with offices in the U.S. and Europe. Extraprise is on the Web at www.extraprise.com.

Trademarks are the property of their respective companies.