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Thought Leadership
Click here to read our white papers, including:

- B2B vs. B2C Database Marketing
- CMO Survival Guide


Why Extraprise?
Experience
  • Everyday, Extraprise executes hundreds of marketing campaigns,  processes millions of customer records, and uncovers thousands of  sales opportunities for clients.
  • Extraprise has helped hundreds of clients, both Fortune 1000 corporations and mid-size companies, become more customer-centric.
  • Our people are leaders in their areas of expertise. Our business and technical professionals understand marketing from bits to brand.
  • Client success is Extraprise's first priority. Our goal is to be a natural extension of your marketing organization. Our staff acts as strategic advisors to develop initiatives that minimize risk and maximize returns. We focus on multi-generation programs that deliver continuous improvement in the overall business plan.

Breadth of Service Offerings

  • Extraprise provides integrated services that impact every aspect of the marketing life-cycle: customer strategy, data management, analytics, campaign management, response management, and tight integration with your company’s sales processes. This unique combination of skills enables us to help clients uncover customer insights and make them actionable across all sales channels.
  • We understand the complexity of customer data. Each night, we integrate a hundred sources of response data, firmographic information, and other public data. We clean, dedupe, merge, and standardize this information for our clients, and update millions of customer records every day.
  • Managing data is only part of the solution. We use sophisticated analytical tools to develop deep customer insights to help you understand your existing customers, reach out effectively to new accounts, and link marketing actions to sales results.
  • As a full service data-driven marketer, creating and executing marketing campaigns is a core competency. We execute hundreds of multi-channel, multi-touch campaigns each day for some of the world’s most respected brands.
  • Our hosted Insight-to-Interaction platform provides marketers with a complete infrastructure for finding, winning, and keeping customer accounts. We host your customer data in a high security, high availability data center that insures compliance with national and international regulations.

B2B Focus

  • Until recently, companies that sell to other companies (B2B) and those that sell through other companies to end users (B2B2C) were vastly underserved by marketing services providers. To address this problem, Extraprise developed an enterprise  marketing platform and set services to meet the specific needs of these companies.  We understand the complexities that exist within B2B data and processes and have developed a custom data model to support them.
  • B2B data resides in multiple locations, many systems, and in inconsistent formats. . Extraprise has a decade of experience implementing marketing and sales applications and this expertise allows us to put marketing insights into the hands of the sales people and partners who generate revenue.
  • Extraprise helps some of the world's largest B2B and B2B2C companies achieve closed-loop sales and marketing environments.

Flexibility

  • Extraprise offers our Insight-to-Interaction services using our own software, our client's Siebel Marketing and Analytics software, or a combination of both.
  • We offer  solutions in both a hosted environment and on premises at our client's location.
  • Our contracting arrangements are adaptable to your company's needs. We provide a range of monthly subscription, retainer, and project  pricing models.

Our partners consistently rank Extraprise as one of their top partners. Our clients tell us that no one does it better. We would like to hear what you think.

If your company is beginning a new marketing project or trying to improve an existing one, you can join the conversation in the Resources section of this website, by sending an e-mail to Leah.Wesemann@extraprise.com, or by calling Extraprise at 1-888-i2i-MKTG.